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Laylo Ads Explained

November 26, 2024

Laylo is rolling out a secret weapon that took years to be ready for action.

The Background

Laylo ads are where precision marketing meets fandom, leveraging hyper-targeted fan data. Since Laylo is already being used across some of the biggest artists, live events and sports teams, we’ve amassed a treasure trove of hundreds of millions of fan interactions to determine which fans actually convert and which don’t.

Now we’re putting that data to use for our partners to help them unlock even more revenue with exactly the right fans.

How “Laylo Ads” Work

Simply plug in your marketing budget and we’ll blow up your Drop RSVPs by running hyper-targeted ads across the major social platforms.

By cross-referencing your fanbase with 100M+ anonymized fan interactions across Drops & purchases, we create custom lookalike audiences that are most likely to convert.

Imagine combining Laylo’s messaging conversions with industry leading ad targeting.

We’ve already seen jaw dropping results with artists like Rod Wave, DJ Snake, and Tinashe, festivals like Give Thanks and SXM, and event promoters like Brownies & Lemonade.

Want early access Laylo Ads? Reach out to your account manager or add yourself to the waitlist under Settings > Billing > Add-ons in your account!

Drop like top creators

Drop merch, tickets, content and more with best-in-class direct messaging with Laylo, The Drop CRM

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Usher
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