By connecting your Tracking Pixels, you can setup ads that retarget fans that have visited your pages or create Lookalike Audiences.

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Step 1: Setting up Pixels

Make sure you have Pixels setup on the platforms you would like to run ads on

Setting up Facebook Pixel

Setting up TikTok Pixel

Setting up Google Pixel

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Step 2: Integration Settings

On Laylo, go to Settings → Integrations and add the tracking pixels from Facebook, Google and TikTok

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Step 3: Pixel Helper

Use Facebook’s and TikTok’s pixel helper extensions to make sure that the pixels are set up properly

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Step 4: Conversion Campaigns

Set up Conversion campaigns based on ‘RSVP’ events

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