Articles

Case Study: Kali Uchis announced a new album and used Laylo’s multidrop feature to sell presale tickets for her upcoming tour.

SMS & mass messaging is a powerful tool to create a truly immersive fan experience in sports. In this post, we'll explore some strategies and best practices for teams to harness the full potential of SMS marketing.

Friday Beers, a comedy platform and lifestyle brand, used Laylo to promote their new golf inspired collection, "Hit Different".

Case Study: Jack Carden, a graphic artist from New Zealand, built hype for his upcoming merch drop across Instagram and Tiktok and used Laylo to capture and message his fans.

In this post, we use some of our expertise to explore the dos and don'ts of SMS marketing, providing valuable insights and tips to optimize messaging and avoid common pitfalls.

How Freezertarps used Laylo to drop his “Buzz Like Bees” merch drop featuring shirts, hoodies and shorts.

Merchandise sales are a crucial factor in many teams', artists', and creators' businesses and an important aspect of fan engagement and development. In this post, we'll explore how to understand and capitalize on the immense potential of merchandise sales as a means to amplify brand presence.

With over 250k followers across social media, it’s still very easy for Texas Motor Speedway fans to miss important announcements with all the noise, so they adopted Laylo for all of their direct fan engagement.

The Vancouver Whitecaps, a Major League Soccer team, used Laylo as a part of an omni channel marketing effort promoting 2024 Season Ticket packages.

In this post we'll explore how fan engagement impacts revenue, team performance, and fan loyalty, and dive into effective strategies, future trends, and case studiess of sports organizations that create a thriving fan culture.