Drops

Rolling Loud used Laylo to turn their California livestream into a high-converting fan funnel, running a giveaway and embedding a signup form on YouTube and their site to capture 25,000+ fans with a 75% conversion rate.

July 17, 2025

Matt Rife

Sold out Stay Golden Tour

Sell out a world comedy tour like Matt Rife

Matt Rife takes comedy to the next level with his first arena tour, including a headline show at Madison Square Garden.

July 16, 2025

Russ

🎯 50K+ fans joined Russ World

Drop new music and a tour like Russ

After dropping a successful and critically acclaimed album in 2023, Russ kept his foot on the gas. With the new year coming up, the prolific rapper let his fans know that everything from new music, to merch, to shows was coming in hot for 2024.

July 16, 2025

Outside Lands

139% CTR on single day tickets

Drop your schedule like Outside Lands Festival

Outside Lands is a music festival held annually in San Francisco’s Golden Gate Park. It hosts over 200,000 attendees every year and holds a special place in the heart of Bay Area culture.

July 15, 2025

GRiZ

His biggest merch sale ever

Drop merch like GRiZ

GRiZ is DJ, songwriter, and electronic music producer. He drives tons of sales to his merch store, music, + more with Laylo.

July 14, 2025

Wu-Tang Clan & Nike

96% of fans clicked on drop day

Drop sneakers like Wu-Tang Clan x Nike

Wu-Tang Clan collaborated with Nike once again to bring back their iconic yellow and black Dunks, originally released in 1999 as a limited-edition collector's item with only 36 pairs sold to the public.

July 14, 2025

Sabrina Carpenter

1M+ fans joined the list

Drop an album + tour like Sabrina Carpenter

Sabrina’s tour broke all of Laylo’s first day and first week fan signup records using Multidrops.

July 10, 2025

Japanese Breakfast

40% tour RSVP → album pre-save

Upsell a Tour & Drop an Album like Japanese Breakfast

Japanese Breakfast strategically combined their tour announcement with a new album release using Laylo's Multidrop and Upsell features to maximize fan engagement and drive album pre-orders.

July 10, 2025

Sam Smith

75K+ sign ups in 24 hours

Drop a presale like Sam Smith

Pop artist Sam Smith teased fans with an easy sign up and drove 75K+ sign ups in 24 hours.

July 9, 2025

Mitski

45%+ of RSVPs clicked to buy

Drop presale tickets like Mitski

Mitski used Laylo to tease fans and collect signups during her campaign for her national tour and seventh studio album, The Land Is Inhospitable and So Are We.

July 9, 2025

Drops

From merch to music to lineups, explore how top creators use the #1 drop platform to launch what’s next.

Capitalize on your Livestream like Rolling Loud Festival

Sell out a world comedy tour like Matt Rife

Drop new music and a tour like Russ

Drop your schedule like Outside Lands Festival

Drop merch like GRiZ

Drop sneakers like Wu-Tang Clan x Nike

Drop an album + tour like Sabrina Carpenter

Upsell a Tour & Drop an Album like Japanese Breakfast

Drop a presale like Sam Smith

Drop presale tickets like Mitski

Drive hype and sell out your next tour

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